Olander Group

Search

Be There When Your Next Customer Needs You

Deliver your offer to a prospect at exactly the moment it matters through Search Engine Marketing

With Search Engine Marketing, we deliver our clients’ offers to prospects at exactly the moment it matters. We control campaign parameters such as geography, daily budget & cost-per-click, cost-per-conversion, time-of-day, day-of-week, keyword matching, and ad offers and creative variations served. The result is Clicks, Leads, Conversions, and Sales that can be activated on demand.
Search Engine Marketing Benefits Include:

Our Approach

Full Service Across All Search Platforms

We utilize the full set of tools now available with Search Engine Marketing. We add Sitelink Extensions to drive users deeper into relevant content on our clients’ sites. We promote and track and phone calls and text messages through Call and Message Extensions. We show searchers nearby locations with Location Extensions. We highlight current sales, brand characteristics, and other brand advantages with Callout Extensions.

We also Retarget visitors of our clients’ sites as well as build Lookalike Audiences based on site visitors, conversions, and other traffic patterns. We utilize Machine Learning to serve our ads based on past data to ensure optimum results. Oftentimes we employ Responsive and Dynamic Ads that automatically populate ad elements or pull content directly from our clients’ websites. The results are completely customized ads geared to the searcher instantly.

As the campaign runs we monitor the data, making performance adjustments as needed. We provide our clients with full reporting as well as relevant data on an ad-hoc basis. We also provide ongoing analysis, education, and consultation to continue to improve results and build upon our successes.

300%

More Traffic Than Social Media

Search engines drive 300% more traffic to sites than social media.

93%

Of Online Experiences Begin With Search

93% of online experiences begin with a search engine.

75%

Say Search Makes It Easy to Find Information

75% say paid search ads make it easier to find the information they are searching for on a website or search engine.

87%

Search Daily

87% of people who own a smartphone use a search engine at least once a day.

72%

Visited An Advertiser

72% of consumers who did a local search visited a store within five miles.

We have managed Search Engine Campaigns for our clients since 2004 that generate traffic, calls, leads & sales.

We can do the same for you

Request a Call

And learn more about what we can do for you.